Connected Devices

  • Video Will Account for 70% of All Mobile Traffic by 2021 [Report]

    … equally for watching short-form video content, viewers are turning to their tablets to consume longer form video clips. Teens Turning to Mobile to Watch Video Content The study reports a 'significant increase' in the share of video traffic via mobile devices as viewers gradually change their viewing habits from traditional TV to streaming content via…

    Carla Marshall/ ReelSEOin YouTube- 12 readers -
  • By 2020, 75% of Mobile Traffic will be Video [Cisco Study]

    … as much traffic as a basic mobile phone, tablets even more so with the capability to drive 113x more traffic.Video is set to have the highest growth rate of any mobile application in the next 5 years, which is why a mobile video marketing strategy is essential for brands. Keep reading ReelSEO for strategy advice and tips about optimising your content for mobile. …

    Carla Marshall/ ReelSEO- 16 readers -
  • 3 Ways to Use Wearables for Content Distribution

    … mobility. With its Reemo device, a smartband worn on the wrist, the company facilitates independent living by harnessing connected devices and every-day gestures to enable hands-free interactions between an individual and his environment. For example, raising your hand turns up the heat or pointing at a lamp turns on the light. Interviews…

    Relevancein Content- 9 readers -
  • Online Video: How Consumers Use Resources to Research and Buy

    … that 72% of the total online and offline population in the US use computers, 57% use smartphones, and 35% use tablets. It also showed me that 43% of people use their connected devices to go online while watching TV. While watching TV, 54% of people in the US use smartphones, 42% use computers, and 23% use tablets. The use of multiple devices means…

    Greg Jarboe/ ReelSEOin SEO How To's- 38 readers -
  • The Future of Digital Video: Why Brands Need to Follow the Consumer

    … advertising. And marketers couldn’t imagine building a big nation brand without TV advertising. But in 2015, the world of TV is being turned upside down. And in the internet era, there is now universal agreement that you can’t build the next new brand without digital video across the myriad of connected devices. That’s where the eyeballs are going…

    Greg Jarboe/ ReelSEOin Social- 27 readers -
  • 92% of U.S. Millennials Turn to Second Screens While Watching TV

    … Most of us may still have a TV in the house somewhere, but more and more of us are consuming our favorite shows, and other online entertainment, via the wonder of the second screen. According to a new report from YuMe, 92% of U.S. based Millennials use a connection device whilst watching TV, with 47% using those second screens to gain further…

    Carla Marshall/ ReelSEO- 15 readers -
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