Connected Devices

  • Video Will Account for 70% of All Mobile Traffic by 2021 [Report]

    … equally for watching short-form video content, viewers are turning to their tablets to consume longer form video clips. Teens Turning to Mobile to Watch Video Content The study reports a 'significant increase' in the share of video traffic via mobile devices as viewers gradually change their viewing habits from traditional TV to streaming content via…

    Carla Marshall/ ReelSEOin YouTube- 18 readers -
  • By 2020, 75% of Mobile Traffic will be Video [Cisco Study]

    … traffic has grown 400-million-fold over the past 15 years, and the increased number of users, mobile devices, and innovations in technology are driving mobile video consumption through the roof. The study predicts that by 2020, there will be more than 11.6 billion mobile connected devices, exceeding the world’s projected population at that time (7.8…

    Carla Marshall/ ReelSEO- 30 readers -
  • 3 Ways to Use Wearables for Content Distribution

    … mobility. With its Reemo device, a smartband worn on the wrist, the company facilitates independent living by harnessing connected devices and every-day gestures to enable hands-free interactions between an individual and his environment. For example, raising your hand turns up the heat or pointing at a lamp turns on the light. Interviews…

    Relevancein Content- 14 readers -
  • Online Video: How Consumers Use Resources to Research and Buy

    … that 72% of the total online and offline population in the US use computers, 57% use smartphones, and 35% use tablets. It also showed me that 43% of people use their connected devices to go online while watching TV. While watching TV, 54% of people in the US use smartphones, 42% use computers, and 23% use tablets. The use of multiple devices means…

    Greg Jarboe/ ReelSEOin SEO How To's- 42 readers -
  • The Future of Digital Video: Why Brands Need to Follow the Consumer

    … advertising. And marketers couldn’t imagine building a big nation brand without TV advertising. But in 2015, the world of TV is being turned upside down. And in the internet era, there is now universal agreement that you can’t build the next new brand without digital video across the myriad of connected devices. That’s where the eyeballs are going…

    Greg Jarboe/ ReelSEOin Social- 31 readers -
  • 92% of U.S. Millennials Turn to Second Screens While Watching TV

    … to connected devices, leading to a potential increase in reach of 8.2%. Based on the results of its findings, YuMe has launched an interactive new tool, the Reach Calculator, which predicts unduplicated multi-device reach for U.S. Individuals, something which it believes will be of real value to advertisers. Highlights of the Report: Consumer…

    Carla Marshall/ ReelSEO- 15 readers -
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