Conscious Capitalism

Conscious business enterprises and people (also called conscious capitalism) are those seeking awareness of the effects of their actions and implementing practices that benefit both human beings and the environment. The conscious business movement in the US, which emerged from the theory of corporate social responsibility, pushes for "values-based" economic values where values represent social and environmental concerns at both global and local scales. This effort is related to not-just-for-profit business models, conscious consumerism, and socially responsible investing.
Posts about Conscious Capitalism
  • 3 agencies that specialize in cause marketing

    … Successful campaigns like Dove’s “Campaign for Real Beauty” and Nike’s “Livestrong band” with Lance Armstrong for cancer research helped launch cause marketing into the mainstream. Today, there’s no shortage of incentive for brands to align with a cause: In their book “Conscious Capitalism,” co-authors Rajendra Sisodia, a business professor…

    Tanya Dua/ Digiday- 26 readers -
  • 6 Things You Should Know About Biz Stone

    … a few months later: “We admire and respect Facebook. We are big fans, actually. They approached us, and we took it seriously. But we feel like we want to continue this path we’re on—sustaining this innovation—and the time is not right.” Stone left Twitter in 2011, and has remained extremely busy. He’s an angel investor who has backed companies like…

    Albert Costill/ Search Engine Journalin Google Facebook Twitter- 9 readers -
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