Consideration Phase

  • Content’s Crucial Role in The New Marketing and Sales Funnel

    Content Marketing, Executive's Corner, Owned Media Published 2 hours ago | By: Larry Levy Content marketing: We know it’s all the rage, and that marketing departments B2B and B2C alike are pouring ever increasing time and money into their efforts. But what exactly are firms attempting to accomplish when they say they’re “doing content marketing”? A recent Contently survey ...

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