Consumer Generated Content

  • Consumers Want Personalization In Exchange for Their Data (Infographic)

    … experience, in addition to instant savings and rewards based on past purchases. Consumers also advise that consumer-generated content is the best place to find personalization data about them, pointing to their reviews, social posts and past purchases as the most significant markers for their shopping habits. As long as marketers can switch…

    AllFacebook- 18 readers -
  • How Consumer-Generated Content Drives Brand Value (Report)

    …, a picture, a video or a brief comment; it can be a rich, experiential story, or an uncontrollable emotional outburst. Far more often than not, the time and effort to create and share this content is driven by the will of people to help, inform, protect, entertain or inspire confidence in other consumers. The use of visual content has already increased…

    AllFacebookin Content How To's- 11 readers -