Consumer Interactivity

  • Using Interactive Media to Boost your B2C Promotions

    … that you can integrate into your website in order to increase engagement, and ultimately, boost conversions. Calculators For businesses that sell “extravagant” products and services that often require a lot of thought (cars, furniture, mortgages, etc.), calculators are a great piece of interactive content that can steer your consumers toward…

    Marketing Technology Blog- 7 readers -
  • Consumers Prefer Choice and Interactivity… even with Video

    …. Examples of interactivity that we’ve done for clients have included interactive infographics, return on investment or pricing calculators, interactive maps, social tools like forums and, of course, e-commerce sites. Our customers are often surprised by how much attention is paid to an interactive tool on the site… even if it’s just embedded on just one…

    Douglas Karr/ Marketing Technology Blog- 9 readers -
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