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We recently met with a fantastic company, Viral Launch, who work with businesses selling products via Amazon. By working on both optimizing a product page and incorporating strategies to collect reviews from customers, they’re able to increase the visibility of your products in internal product searches… ultimately increasing sales exponentially.
… for it. ROBO isn’t new, but it is becoming the norm in consumers’ shopping journey and a big opportunity for brands and retailers to better understand exactly how their buyers shop. What Does ROBO Stand For? Research Online, Buy Offline What is ROBO? ROBO is a consumer behavior where they utilize consumer generated content like reviews, blog posts…