Content Accountability

  • Content Accountability: Make Every Asset Pulls Its Weight

    …. Put the most qualified leads (the ones who answered the form questions the right way, consumed “buying” content and/or requested a contact) into a separate marketing funnel. Achieving Company-Wide Content Accountability The content marketing novelty appeal is over – now it’s time to prove ROI. Treat your content like sales people: they either close…

    Fernando Labastida/ Relevancein EMail Content- 13 readers -
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