Content Advertising

  • 10 Content Trends Advertisers Cannot Afford to Ignore

    … other.” Share a few words on how difficult it is to find a perfect match today – lonely evenings, frozen foods, married friends. Mentioning these challenges in a story will help the reader recognize him or herself and relate to the ad. Bloggers and Instagram Stars – This is similar to word-of-mouth marketing, but is personal for the target…

    Douglas Karr/ Marketing Technology Blog- 25 readers -
  • VIDEO + SLIDESHOW: The Importance Of Imagery

    THE IMPORTANCE OF IMAGERY by Rhonda Hanson, Sr. Director, Digital Marketing, Global Marketing, Concur Technologies. Presented at the Search Engine Land Summit at SMX Advanced 2014 in Seattle. In the world of search engine marketing we tend to focus on copy, ad copy, web ...

    Marketing Landin Content- 7 readers -
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