Content Aggregation

  • 3 No-Brainer Reasons To Curate Content

    … content that you can use to make the case to your boss. 1. Promotion doesn’t yield great results. Face it, consumers just aren’t that into promotion unless they’re seeking a deal before buying. They can smell an ad a mile away. They’re blind and deaf to most ads regardless of where they appear. As an Argyle Social analysis of over 150,000 social…

    Heidi Cohen/ Heidi Cohenin Social Content- 21 readers -
  • Content Curation Versus Content Aggregation

    …3 Ways Content Curation Trumps Content Aggregation Content curation versus content aggregation is a challenge many marketers face due to limited budgets and their prospects’ insatiable need for content. As a marketer, it’s useful to have both content curation and content aggregation capabilities in your content marketing toolbox. Content…

    Heidi Cohen/ Heidi Cohenin Social Content- 17 readers -
  • Content Aggregation Simplified: 5 Super Easy Steps

    … the content as yours and make it valuable to your core audience. Notice how the information on Adobe’s CMO.com looks very plain with almost no related context that you’d expect from curated content. 3 Major content aggregation examples Before we dive into how to do content aggregation, here are 3 major examples. SERPs (aka search engine…

    Heidi Cohen/ Heidi Cohenin Content- 10 readers -
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