Content Audiences

  • 4 Keys to Capturing a New Audience for Your Content Marketing

    … company is growing, there’s a decent chance you need to do it all over again. Whether it’s to introduce the brand to a new demographic or promote an entirely new product, high-growth companies often need to tell a new story to a new audience. But one successful content program is hard enough—how should a brand approach their second effort…

    Natalie Burg/ The Content Strategistin Content- 9 readers -
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  • Why women are better investors than menWhy women are better investors than men
    In her new Netflix special, Freezing Hot, comedian Iliza Shlesinger focuses on the things women rely on men to do for them … like finding the car in a crowded parking lot and giving them the weathe...