Content Audit

  • Deliverables and documentation to make your SEO strategy actionable

    … in anticipation of the upcoming splitting of the Google indexes, in which mobile will be the priority index and desktop will be refreshed less often. Another way to help get the most out of this SEO audit is to request Analytics and Google Search Console access for the domain. Content audit Up next is the content audit. Now that you know what…

    Search Engine Watchin SEO- 10 readers -
  • Your Complete Content Marketing Checklist

    … Textbroker has put together this infographic on The 5 Steps to a Successful Content Strategy. The 5 areas are: Audit and Analysis Goal Definition Development and Planning Creation and Seeding Monitoring and Controlling If I were to squeeze anything in, it would be Promotion. While seeding with influencers is helpful, paid content…

    Douglas Karr/ Marketing Technology Blogin Content- 13 readers -
  • How To Prepare For A New Year Of Blogging

    For most bloggers, December is the month where traffic starts to nose dive. After all, it is the holiday season. It’s a time to reflect on the events of the past year, and spend time with loved ones. With traffic nose diving, you could publish less content towards the end of December – especially considering your posts may not get the traction they deserve.

    Adam Connell/ Blogging Wizard- 14 readers -
  • 3 Lessons Content Marketers Should Learn from Retail

    … to differentiate writing from content marketing. Someone with incredible copywriting and editorial talent doesn’t mean that they have the insight necessary to inventory, audit, and develop promotions for your business. This infographic from Uberflip walks through all the qualities of successful content marketers. Side note: I’ll keep you posted on the die and the ebook! © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Content- 15 readers -
  • 7 Steps to Cleaning Out Your Content Closet

    … we clean it out? If it’s been a year or two (or more) since you’ve cleaned out your content closet, perhaps now is the time to perform a content audit and take stock of what you’ve got. Content Audits: More Than Content When we think content audit, we naturally think – content! While content is at the core, it is supported by a business…

    Relevancein SEO Content- 11 readers -
  • How to Conduct a Content Audit to Beat Your Competition

    There’s nothing wrong with a little friendly competition. But, what if that competition is kicking your butt all over the Internet with highly shareable content? Many of us have been there and thought to ourselves: “What is it about the stuff on their site that makes them so special? How can I make my content stick like theirs?” This competitive content audit will show you how.

    Relevance- 14 readers -
  • 5 Ways You Can Win Big With Content Marketing Reuse

    … Best-in-class experts who win big with content marketing reuse To extend each content marketing effort to yield maximum results, best-in-class marketers plan their content marketing reuse in advance. 1. Todd Wheatland of King Content and author of SlideShare aims to maximize the power of every story. Depending on your business, strong new stories…

    Heidi Cohen/ Heidi Cohenin Content- 8 readers -
  • The 3 Content Curation Superpowers

    … new life to your existing information. The process starts by auditing your existing content. While it’s not sexy, a content audit enhances your ability to utilize your content when and where you need it without relying on the original creator. Actionable Content Marketing Tip: Perform a content audit across your organization. You never know…

    Heidi Cohen/ Heidi Cohenin Content- 14 readers -
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