Content Automation

  • Email Makeover: 6 Ways We Redesigned a Pet Retailer’s Email with Context

    … of their email creative – including one version with their subscriber’s dog’s name. Content automation Email content can be a huge challenge for email marketers. Namely, what to content include, how to consistently deliver great content and keeping that email content fresh and relevant. Content automation is an easy way to solve these problems…

    Movable Ink Blogin EMail- 21 readers -
  • November 2016 Email Campaign Ideas

    … Hit send with caution this Thanksgiving: while some of your subscribers will be opening emails, others will traveling or unplugged entirely. Use these ideas to guide your Thanksgiving campaigns. Consider delivering daily deals a week or more before Thanksgiving to take advantage of early bird shoppers. Use content automation to pull the latest…

    Movable Ink Blogin EMail- 19 readers -
  • LookBookHQ: Content Engagement and Automation Platform

    … As we develop content strategies for our clients, we often work across mediums and layers of intent. We push a lot of broad content that gateways into detailed infographics that gateway into white papers or case studies. For the visitor researching their next purchase, they appreciate the focus from broad to narrow without wasting their time…

    Douglas Karr/ Marketing Technology Blogin Content- 11 readers -
  • LookBookHQ: Content Engagement and Automation Platform

    … As we develop content strategies for our clients, we often work across mediums and layers of intent. We push a lot of broad content that gateways into detailed infographics that gateway into white papers or case studies. For the visitor researching their next purchase, they appreciate the focus from broad to narrow without wasting their time…

    Douglas Karr/ Marketing Technology Blog- 29 readers -