Content Creation

    • 15+ Worthless Words to Cut to Improve Your Readers’ Experience

      Let’s be honest: Nobody likes flab, especially when it comes to content. Few things are worse than coming across a chunk of copy stuffed with icky, flabby, worthless words that don’t need to be there. They’re distracting and alienating, and it drives your readers away. To become a better writer and provide more value to your readers, get rid of these 15+ words sooner rather ...

      Julia Mccoy/ Content Marketing Institute- 21 readers -
    • Analytics and Data Will Change Social Media in 2017

      As we wind down the year and look back on 2016, we find that social media is on everyone’s lips–but perhaps for different reasons than we social media marketers would imagine or prefer. The discussion happening around social media at the end of the year is about responsibility and control. The outcomes of the EU Referendum in Great Britain and the American presidential elec ...

      AllTwitterin Social Facebook Twitter- 31 readers -
    • 8+ Tools to Find Related Keywords for Your Content

      “Write for the user, not the search engines,” continues to be a mantra of content marketing. In reality, smart content creators write for both. Quality content is interesting, informative, original, AND it includes keywords, ultimately leading to more visits and helping you achieve your why. Quality content naturally builds links, which improves the site authority, which in t ...

      Content Marketing Institutein SEO Content- 34 readers -
  • 3 Tiny Shifts That Made a Huge Difference in My Business

    … shifts I’ve made that have had a major impact on where I am now. 1. Planning Our Editorial Calendar No longer are the days where I open up a document to begin writing and ask myself, “What am I going to write about today?” As I mentioned in SPI Podcast Session #215, planning ahead in my editorial calendar has had a massive effect on my productivity…

    Pat Flynn/ The Smart Passive Income Blog- 6 readers -
  • Need Engaging, Authentic Content? Unleash the Power of Conversations

    Where should content marketing leaders go to refuel and refresh their content marketing program? Having conducted hundreds of customer interviews over the years on behalf of my clients, I find the raw, unfiltered perspectives of customers provide powerful, new insights. I’m not talking about gathering quotes for a customer testimonial; I’m suggesting creating a steady stream ...

    Content Marketing Institute- 14 readers -
  • The Sad Truth about Your Half-Finished Projects

    …. Your idea just sits there, half-finished (more or less). Sound familiar? If this hasn’t happened to you, you’re one of the “lucky ones.” But for most people this “crank then tank” experience is all too common. Although I’ve taken many of my ideas to launch, I have a slew of others that I’ve started but never followed through with. Here’s one…

    Pat Flynn/ The Smart Passive Income Blog- 22 readers -
  • 10 Ways to Save Time in Creating Content

    …, and distributing content. Then I set out to optimize the process, while also working to improve the response from my audiences. Here are 10 tips I learned along the way. HANDPICKED RELATED CONTENT: How to Write User-Oriented Content More Quickly 1. Streamline research The research phase can eat up a ridiculous amount of time if you’re not careful. We all want…

    Content Marketing Institutein Content- 18 readers -
  • Content Marketing Trends to Follow in 2017

    … not. With so many voices in the crowd, you have to try even harder to not only be heard but to be taken seriously. 2017 will be no different. It will be equally, if not more so, important to create only high-quality content in order to get noticed. Going Live via Streaming 2016 was the birth of Facebook live with all it’s bumps and hurdles. For instance…

    Caitlynn Cush/ Scoopin Social EMail Content Blogging- 18 readers -
  • SPI 246: SPI Podcast Best of 2016

    … Can you believe we’ve arrived at our last episode for 2016? The Smart Passive Income Podcast has captured some fantastic conversations this year, so before the new year arrives, I want to revisit a few of the best ones. In this episode, we’ll flash back to six episodes from 2016 that raised the bar. You’ll hear from rockstars like Todd Tresidder…

    Pat Flynn/ The Smart Passive Income Blog- 10 readers -
  • Your Top 10 Email Marketing Questions of 2016

    … email marketing questions we heard this year: How frequently should I send emails? How can I create images for my emails? How can I increase my open rates and engagement? How do I write better subject lines? How do I write and find better content? How can I save time with my marketing? How do I use reports and metrics better? How…

    Azure Collier/ Constant Contactin EMail- 16 readers -
  • Snap Inc. Takes Flite (Report)

    … Snapchat parent Snap Inc. acquired ad-tech company Flite, “multiple sources” told Kurt Wagner of Recode. Wagner reported that the deal is an acqui-hire, meaning that Snap Inc. was more focused on the Flite team than on its technology. According to Wagner, Flite focuses on content creation, such as tools that enable brands to create digital ads, 360-degree video ads and vertical video ads optimized for mobile. Readers: What are your thoughts on this acquisition by Snap Inc.? …

    David Cohen/ AllFacebook- 11 readers -
  • 21 Actionable Content Marketing Tips from The Experts (That Actually Work)

    … Read the title of this article again. … Done? Okay. I bet, When you read the word “Content Marketing”, you think about blogs, articles, social media posts, emails, Infographics and viral YouTube videos. Right? But content marketing is more than that. Content marketing is all about storytelling – and humans have told stories for as long…

    Lawrence Tamin Content- 16 readers -
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