Content Journey

  • Gated or Non-Gated Content: When? Why? How…

    … content is equally simple: withholding the wrong content may deter your audience from further engaging with your brand. Analyzing Content for Gating/Not Gating? The way to analyze which content is best to gate and not gate can be separated into three categories: Customer Journey Stage Search Query Volume Hyper-Targeted, Good Content…

    Marketing Technology Blogin EMail Content How To's- 17 readers -
  • LookBookHQ: Content Engagement and Automation Platform

    … Fast Moving Buyers That’s the experience that LookBookHQ provides sophisticated content marketers. LookBookHQ helps you seize these moments by shifting from scheduled, one-and-done programs to behavior-driven, always-on marketing that capitalizes on your buyer’s attention while you’ve got it. LookBookHQ Features Include Content Pyramid View…

    Douglas Karr/ Marketing Technology Blogin Content- 11 readers -
  • LookBookHQ: Content Engagement and Automation Platform

    … Fast Moving Buyers That’s the experience that LookBookHQ provides sophisticated content marketers. LookBookHQ helps you seize these moments by shifting from scheduled, one-and-done programs to behavior-driven, always-on marketing that capitalizes on your buyer’s attention while you’ve got it. LookBookHQ Features Include Content Pyramid View…

    Douglas Karr/ Marketing Technology Blog- 29 readers -