Content Management

  • Content Marketing Strategy: Content as a business asset

    … I first started talking about content as a business asset in 2010. Earlier this month the Content Marketing Institute released a new Content Management & Strategy Survey showing 92% of marketers believe it’s an asset, too. In the past seven years we’ve had a massive shift in our attitude towards content. The research shows we still have more…

    Sarah Mitchell/ Lush Digital- 13 readers -
  • How to Implement a Knowledge Base Solution

    … This afternoon I was assisting a client who added a certificate for SSL and retired their www from their URL. In order to properly redirect traffic, we needed to write a rule for Apache in an .htaccess file. We have a number of Apache experts that I could have contacted for the solution, but instead, I just searched a few knowledge bases online…

    Douglas Karr/ Marketing Technology Blogin How To's- 21 readers -
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