Content Marketing Agency

  • Content Marketing: Is the Isentia fail worth the worry?

    … content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.” In fact, there’s nothing about it that’s very sexy or earth shattering. Success in content marketing relies on the ability to tap into a recent disruption in consumer behaviour. It’s an opportunity to steal market share from…

    Sarah Mitchell/ Lush Digitalin Content- 10 readers -
  • Content marketing: Why no one agrees on what it is

    …. It requires strategic thinking, editorial oversight, creative direction, search capabilities, and digital advertising skill. You need writers, editors, producers, videographers, voice artists, sound engineers, graphic designers, animators and web developers to name just a few roles in a content marketing team. A good agency will have all of these people…

    Sarah Mitchell/ Lush Digitalin Content- 15 readers -
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