Content Marketing Budgets

  • Why Do Insurance Companies Advertise So Much?

    … How many insurance ad campaigns can you name off the top of your head? Probably a lot. There’s Mayhem from Allstate, Flo from Progressive, Good Hands, Good Neighbors, Jake and his khakis, Peyton and his parm, Discount Double Checks, Cliff Paul, Generals, Farmers, the Geico Gecko, the Geico Cavemen, and “AFLAC!“—just to name a few. Most of these…

    The Content Strategist- 21 readers -
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