Content Marketing Checklist

  • Your Complete Content Marketing Checklist

    … currently don’t reach. Influencer marketing does have an edge because the influencers typically have built trust and authority with their audiences so you may see a better conversion rate with them – but that shouldn’t stop you from paid promotion as well. Kudos to the authors of this great checklist. We’re still pushing back with many companies…

    Douglas Karr/ Marketing Technology Blogin Content- 9 readers -
  • The Periodic Table of Content Marketing

    … Just a decade ago, content marketing seemed so much simpler, didn’t it? An article with an image did wonders and could be used in a direct mail piece of posted on the company website. Fast forward and it’s becoming quite a complex space. This visualization of the content marketing space as a Periodic table, is quite ingenious. It was produced…

    Douglas Karr/ Marketing Technology Blogin Content- 36 readers -