Content Marketing Compliance

  • 3 Content Marketing Tips From Top Finance Brands

    … for Transamerica, told me they train their teams to be able to immediately answer questions in social media, referring people the right customer service areas while avoiding explicit financial advice that could get the bank in trouble. His and other institutions’ content teams also have dedicated compliance experts, so they can move fast. For instance, Voya…

    The Content Strategistin Content- 24 readers -
  • How to Get Legal to Say ‘Yes’ to Your Content Marketing

    …—marketers submit their content, then wait and pray without knowing whether their ideas will pass inspection or not. Sometimes, marketers don’t even know the name of the person reviewing their content. Get to know your legal team! Talk to them about your project plans, and ask them what their biggest pet peeves are in the review process. Make them a part…

    The Content Strategistin Content Twitter How To's- 7 readers -
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