Content Marketing Kpis

  • 3 Ways You Can Leap the Hurdles of Creating Content at a Finance Company

    … If you think content marketing is easy, you’re probably misinformed. And if you think creating interesting, widely-read content in the financial industry is a breeze, then you probably don’t work in the business. As someone who has spent years managing content creation for several notable financial brands, I’m afraid someone needs to point out…

    The Content Strategistin Content- 16 readers -
  • Content Marketing Objectives And KPIs

    … Now that I am back to the front line of the challenges we face as marketing professionals, I am going to start answering some of the biggest questions I get asked about marketing in general and content marketing specifically. One of the biggest content marketing and content strategy questions I get is around objectives and KPIs (Key Performance…

    Michael Brenner/ Relevancein Content- 42 readers -
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