Content Marketing Next

  • Jim Kukral Tells Why Now Is The Time to Conquer Your Book

    … Is writing a book still one of those items on your list to conquer? In this episode of Content Marketing NEXT, Jim Kukral of the Author Marketing Institute joins me to discuss what holds you back from finally writing that book and how changes in the publishing industry can work to your advantage. What’s new, what’s now, what’s next What’s new…

    Pamela Muldoon/ Content Marketing Institute- 10 readers -
  • Ann Handley Talks Writing Ridiculously Well

    … In this week’s episode of Content Marketing NEXT, I sit down with Ann Handley of MarketingProfs. A pioneer in content marketing, Ann was the first to take on the title of chief content officer. This entrepreneur, author, speaker, trainer, and dog lover is all about helping people write well. Her latest bestseller brings it all together…

    Pamela Muldoon/ Content Marketing Institute- 9 readers -
  • Why Social Media Marketing Isn’t Enough

    … to a long-term process of developing content. They should craft a strategy that builds thought leadership parallel to lead generation over a 12-month horizon. The results will be higher quality, more effective content. One of the reasons Bernie launched the “Social Business Engine” podcasts was to educate and inspire brands to launch a media channel…

    Pamela Muldoon/ Content Marketing Institutein Social- 13 readers -
  • The New, Now and Next in Global Content Marketing

    … In this week’s episode of Content Marketing NEXT, I sit down with Pam Didner who had her own professional “new”, “now”, and “next” this year. The former global marketing manager for Intel founded her own consultancy firm this year and published Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide…

    Pamela Muldoon/ Content Marketing Institutein Content- 9 readers -