Content Marketing Plan

  • Short-form & Long-form: Where They Fit in Your Content Strategy

    … Long-form and short-form content both have their place in a content marketing strategy. Short-form content is a great tool to capture and engage an audience, while long-form educates and informs. However, both types of content have potential downsides. Short-form content can be seen as shallow, and long-form as boring – but they don’t have…

    Visual.lyin Social Content- 13 readers -
  • Blogging for Business: 10 Foundational Requirements for Success

    … It’s probably not news to you that blogging is an incredible way to build your business and your brand. As tempting as it may be, building your business on rented land such as Facebook is quite risky. The only guarantee we have today with the social networks and digital marketing is change. Mastering the skills and knowing how to build…

    Pam Moore/ Pam Marketing Nutin Content- 15 readers -
  • How to Create Sports Content for Big Events

    … and acquire a larger share of the passionate sports market. How can content marketers capitalize on this opportunity? We’ve outlined a 5 steps to help your marketing team create interesting content experiences so you can engage with an eager market. Step 1: Plan The first step is to establish a plan for your campaign. Any effective content marketing…

    Visual.ly- 12 readers -
  • Cut Through The Clutter (and earn more shares)

    … is getting harder so it’s more important than ever to make sure you’re spending your time and resources creating the kind of content that people are looking for. Now that you know how to create content that cuts through the clutter, it’s time to put together a documented content marketing plan and map your content to the conversion funnel. So what are you waiting for? Get to it! The post Cut Through The Clutter (and earn more shares) appeared first on ScribbleLive - Your Content Marketing Software. …

    Visual.lyin Social Content- 11 readers -
  • The 7 Building Blocks of a Solid Content Marketing Plan

    … Marketers are creating more content than ever. According to the Content Marketing Institute, 77% of B2C companies and 70% of B2B companies surveyed say that they are creating more content than they did just a year ago. However, producing more content is only productive when you have a solid plan in place. The same study revealed that only 37…

    Visual.lyin Social Content- 7 readers -
  • Ten Tips for Creating Content Marketing Editorial Calendars

    … written content such as articles for a company blog, to more modern forms of content such as infographics or videos, content marketing collateral forges a connection between companies and their users. With any successful content marketing plan, a cohesive content marketing editorial calendar is usually the foundation. Not only does it outline what’s…

    ROI Factor Blogin Content- 18 readers -
  • 10 Stupid Social Media Marketing Tactics You Must Stop Now

    … Failing to plan is planning to fail. When it comes to anything in life or business, you get what you put into it. Although many smart marketers and business leaders know what they need to do to achieve real business results when it comes to marketing and integrating social media into their business, the truth is far too many are still searching…

    Pam Marketing Nutin Social EMail- 19 readers -
  • 10 Tips to Create More Shareable Content

    … Creating content marketing assets that people want to share with their communities, audiences, friends and colleagues is the icing on the social media and online marketing cake. When people share your content with their communities you are able to tap into the power of the OPC (other people’s content and community). You can exponentially…

    Pam Marketing Nutin Social Content- 11 readers -
  • 6 Things To Know Before Starting Content Strategy Development

    … article by ZOG Digital’s Sara Flick in Business.com Learn more information about digital marketing trends in 2015 or contact ZOG Digital for help with your 2015 digital marketing planning. The post 6 Things To Know Before Starting Content Strategy Development appeared first on ZOG Digital Blog. Follow ZOG Digital on Twitter @ZOGDigital. …

    ZOG Digital Blogin Content Twitter- 11 readers -
  • Work Smarter, Not Harder: Creating a Strategic Content Plan

    … relevance. Balance proactive and reactive content creation by planning content specific to major events, holidays and seasonality you already know are ahead. Proactively address gaps in content. Refine your strategy by addressing weak or absent content for specific keywords, buyer personas or stages in the sales funnel. E3 Content Strategy…

    Taylor Radey/ Relevancein Social SEO Content- 12 readers -
  • How to Create a Content Marketing Strategy

    … at Convince & Convert, where we create content marketing strategy for some of the best-known brands in the world. (if we can help you, please let us know). In practice, of course, creating a fully functional content marketing plan requires meaningful time and effort (usually 60 days or so for us), but I sincerely hope that this presentation…

    Jay Baer/ Convince and Convertin Social Content How To's- 7 readers -
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