Content Marketing Platforms

  • So Brands Are Producing Lots of Content. What’s Next?

    By now, it feels like roughly a zillion brands are following in the footsteps of giants like Red Bull, IKEA, and IBM and embracing content marketing. It’s new! It’s exciting! David Carr is writing about it a lot! But what’s next? As the content marketing world enters its 2015 planning season, that seems like the question to ask.

    Alyssa Hertig/ The Content Strategist- 8 readers -