Content Marketing Resources

  • gShift: A Case Study in SaaS Onboarding Best Practices

    … is only one part of the equation. Ensuring customer success is the ultimate goal – so gShift provides guides for every aspect of search and content optimization. gShift Community Resources – In addition to the guides, gShift has recorded webinars, videos, podcasts, ebooks, user training schedules and product release updates. This is an exceptional…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
  • 10 Insightful Leadership Resources for Content Managers

    … What’s the difference between a complacent team and an efficient one? Oftentimes, it’s a good leader. Whether you’ve recently become the manager of a content marketing team or just need to brush up on your skills, it’s good practice to be in the loop so you can keep your team running smoothly. This is especially true as “few managers have…

    Nate Birt/ Visual.lyin Content- 10 readers -
  • The Evolution of Digital Marketing

    …, so when you need answers about a particular facet of digital marketing, you can grab them there in an instant. Digital Marketing…Customized Each day, Definitive covers a topic from a different area of interest: Monday = Digital marketing (think “mobile opt-in”) Tuesday = Social media (think “Snapchat for business”) Wednesday = Content marketing…

    Jay Baer/ Convince and Convertin Social EMail Content- 16 readers -
  • New Research: B2B Video Marketing on the Rise

    … is significant for those brands that can overcome initial hurdles in building a storytelling culture. Although four out of five B2B marketing professionals reported their video marketing efforts were successful, budget, resources and the ability to produce quality content continue to get in the way of good work, according to the results of a new survey from…

    Tyler Lessard/ Convince and Convert- 27 readers -
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