Content Marketing Roi

  • 36 Case Studies That’ll Help You Understand Content Marketing ROI

    … Content marketers are obsessed with tying their work to ROI, and rightfully so. Whether you create content to drive brand awareness, generate leads, or spark a sale, you have a responsibility to show the tangible impact of your investment. ROI means different things to different people, but on a basic level, it’s just proof that your department…

    The Content Strategistin Content- 12 readers -
  • 2017 B2B Content Marketing Research Analyzed

    … what a successful content marketing looks like. Be committed to content marketing success. Have a documented content strategy Measure content marketing ROI. Allocate largest proportion of marketing budget to content. 2017 B2B Content Marketing Research: 3 Key points As content marketing matures as a business process, your business must commit…

    Heidi Cohen/ Heidi Cohenin Content- 15 readers -
  • You Can’t Buy Brand Advocates or Social Media Friends

    … understand and embrace the know, like, trust and pay model for growing their business. At the heart of business today is people. At the heart of social media is people. Marketing leaders and brands that embrace and master the art of human connection will leap frog years ahead of their competition that only focuses on clicks, follows and likes. You…

    Pam Marketing Nutin Social Content- 22 readers -
  • How to Maximize Your 2016 Content Budget

    …) goals. And, when used as part of a customer retention strategy, it can increase ROI up to 15x. Have you heard about our award winning agency? Take a fresh look at what Relevance can do to elevate your brand. Learn More Step 2: How to Find Money Let’s say your content marketing pitch didn’t work. Or it did to an extent, but you didn’t get…

    Relevancein Paid Search Content How To's- 18 readers -
  • How to Maximize Your 2016 Content Budget

    … funnel) goals. And, when used as part of a customer retention strategy, it can increase ROI up to 15x. Step 2: How to find money Let’s say your content marketing pitch didn’t work. Or it did to an extent, but you didn’t get as much money as you hoped for. What should you do next? If you’re anything like Adam Tanguay, the organic growth lead…

    The Content Strategistin Paid Search Content How To's- 20 readers -
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