Content Overload

  • 3 Unconventional Methods to Stand Out With Content

    … it addresses. UGC is more credible because the content comes from customers, not the brand itself. Those same customers are also more inclined to share their content (rather than a brand’s) with friends. It can also provide direction for future content and messaging. Antoine Boulin, President of Media at TechMediaNetwork, notes: Smart publishers…

    Brian Conlin/ Vocus Blogin Social Content- 11 readers -
  • What’s the Future of Content Marketing?

    … Every technological innovation or “disruption” produces an increase in content consumption. The next innovation, according to Mark Schaefer in his recent Vocus webinar, will be wearables, augmented reality and filters. All three pieces relate to data, i.e., content. Wearables and augmented reality produce it while filters like Zite help…

    Erin Feldman/ Vocus Blogin Content- 17 readers -
  • Drive Sales With a Loop of Content Marketing Perfection

    … in the marketplace. Because every brand is hopping on the content bandwagon now. The differentiation lies in the ability to complete that loop. Want more ideas to beat content marketing overload? Download Vocus’ free guide now! What’s that? The cute puppies and top 10 lists are getting you likes and shares but not sales? That’s what I thought…

    Lisa Gerber/ Vocus Blogin Content- 25 readers -
  • What Is the Future of Social Media?

    … to our brains. Look for platforms to emphasize short-form content. It will be dazzling Following this theme that it takes something special to get through the information overload, there is also a niche on the other end of the spectrum — make it dazzling. Look at the recent Chipotle restaurant juggernaut where they are spending millions on lush animated…

    Brian Conlin/ Vocus Blogin Social- 16 readers -
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