Content Plan

  • The Secret to Finding a Competitive Content Advantage

    … perspective. Successful content marketers have to use the same thinking—seeing the critical details in what most people perceive to be the background. This approach proves to be particularly useful when analyzing competitors. Brands that analyze their competitor’s content will yield valuable insights that can make or break a content strategy—especially…

    The Content Strategistin Content- 23 readers -
  • 4 Questions You Need to Answer Before You Create a Content Plan

    …. Organizations that invest in a content methodology become self-sustaining. Instead of having to stop and apply a new strategy at the start of each new campaign, they harness the energy of the previous cycle to power the next round of publishing. First, however, it needs that initial torque—a content plan that will guide your first round of publishing…

    The Content Strategistin Content- 11 readers -
  • The Do’s and Don’ts of Content Syndication

    … Content syndication isn’t just for the local newspapers – it’s now an important piece in the content marketing framework. Last year 77% of B2C (and 76% of B2B companies) said they plan to step up their content production in 2016. But how do you produce a stream of quality content without maxing out your resources? Content syndication is a huge…

    Nate Birt/ Visual.lyin Content- 13 readers -
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