Content Planning

  • Come Talk Content + Have a Drink on Us [In San Francisco]

    … This Thursday, we’ll be hosting the second panel discussion in our ‘Cocktails & Content’ event series. We’re setting up shop in San Francisco this time (the first event was in New York), and we’ll be welcoming the Bay Area’s top marketing pros to share their insights on planning and executing effective content strategies. Who Will You Meet…

    Visual.lyin Content- 14 readers -
  • Your Complete Content Marketing Checklist

    … Textbroker has put together this infographic on The 5 Steps to a Successful Content Strategy. The 5 areas are: Audit and Analysis Goal Definition Development and Planning Creation and Seeding Monitoring and Controlling If I were to squeeze anything in, it would be Promotion. While seeding with influencers is helpful, paid content…

    Douglas Karr/ Marketing Technology Blogin Content- 21 readers -
  • Here’s a new content marketing strategy documentation map

    … The majority of enterprise content marketers don’t have a documented strategy, according to recent research. The CMI found that almost two thirds of professional content folk haven’t yet bothered to write down their strategy. In some circles that’s akin to not having a strategy at all, but I don’t find it particularly surprising. Plenty…

    Chris Lake/ Search Engine Watchin Content- 46 readers -
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