Content Recommendation

  • Content Recommendations Increase Conversions and Extend Content Shelf Life

    … In her article, “How Content Recommendation Creates Better User Experience,” Kaylee Baxter explained very clearly how content recommendations greatly improves user experience. I couldn’t agree more. Providing users a personalized content experience is equivalent to a librarian that knows your taste, and every time you visit the library, she…

    Relevancein Content- 17 readers -
  • How Content Recommendation Creates Better User Experience

    … Native Advertising has been referenced again and again as the future of content marketing. Spending on native ads will soar, and publishers should embrace the trend – it isn’t going away. Revcontent CEO and founder, John Lemp, accurately predicted this change seven years ago when starting his company, whose mission is to provide quality native…

    Relevancein Content How To's- 19 readers -
  • 6 Bold Predictions for Digital Marketing in 2016

    …, adoption world-wide is estimated at 300,000,000 today. Networks and publishers are battling back and forcing ad blockers to maintain an aggressive posture. That’s why some of them are beginning to overreach into the content we want, and why there’s an adoption ceiling to be hit next year. 6. Content Recommendation Networks Will get Better…

    Chad Pollitt/ Relevancein Content- 50 readers -
  • Not All Native Ad Networks Are Created Equal

    … Published 35 mins ago 35 Nearly every native ad (content recommendation) network promotes their ability to monetize your website, drive traffic and increase engagement with effective content recommendations. These recommendation networks can positively influence publishers and media professionals in two ways. First, it’s clear they can…

    Relevance- 16 readers -
  • Yahoo Recommends Gaining Steam Among Top Publishers

    … In September, Yahoo launched Yahoo Recommends, a content recommendation tool for publishers to keep readers on site. How successful has it been? According to Datanyze, adoption of the Yahoo Recommends platform is growing and the company is targeting top publishers. Datanyze, which tracks activity for roughly 25 million websites, found…

    Justin Lafferty/ Inside Facebook- 22 readers -
  • 4 Reasons Why Content Personalization Is Effective

    … crowds. But, each of those visitors is at risk of getting lost by trying to compare different offers that compete for their limited attention span. Help them make a choice with personalize content recommendations. 3.) For the reader: It Reduces Analysis Paralysis. Analysis paralysis is an anti-pattern, a state of over-thinking a situation so…

    Asaf Rothem/ Relevancein Content- 12 readers -
  • Conversion Assist Tools: Help Your Audience Dig Deeper

    … consumption, lower bounce and abandonment and an increase in conversion. How we are using it at AmeriFirst At Amerifirst, we are helping website-browsing visitors with next-step content recommendations to increase engagement and conversion. In addition, we recommend blog visitors relevant content from our website as a way to move them forward…

    Dan Moyle/ Relevancein Content- 12 readers -
  • You Might Also Be Interested In…

    … and, let’s be honest, possible scandal are hard to ignore—and that’s exactly how both advertisers and publishers like it. The Horsepower in a Recommendation Engine Recommendation engines are prolific; even if you never knew the name, you knew the game. Designed to entice readers and engage visitors—be it deeper into the site’s existing content…

    Thad Langford/ Adknowledge Blog- 10 readers -
  • You Might Also Be Interested In…

    … and, let’s be honest, possible scandal are hard to ignore—and that’s exactly how both advertisers and publishers like it. The Horsepower in a Recommendation Engine Recommendation engines are prolific; even if you never knew the name, you knew the game. Designed to entice readers and engage visitors—be it deeper into the site’s existing content…

    Thad Langford/ Adknowledge Blog- 3 readers -
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