Content Recommendation

  • Content Recommendations Increase Conversions and Extend Content Shelf Life

    … In her article, “How Content Recommendation Creates Better User Experience,” Kaylee Baxter explained very clearly how content recommendations greatly improves user experience. I couldn’t agree more. Providing users a personalized content experience is equivalent to a librarian that knows your taste, and every time you visit the library, she…

    Relevancein Content- 16 readers -
  • How Content Recommendation Creates Better User Experience

    … was nonexistent and no one was willing to innovate and provide the user experience they desired.” Revcontent’s aim is to provide publishers and consumers with a content recommendation platform that creates the best possible user experience. “I heard one of our engineers compare us to the iPod of Native networks – we weren’t the first just as they weren’t…

    Relevancein Content How To's- 18 readers -
  • 6 Bold Predictions for Digital Marketing in 2016

    … As 2015 begins to wind down, the prediction posts pontificating what the next year has in store have begun to ramp up. This has become something of an annual tradition for marketers and this season is no exception. What will digital marketing in 2016 look like? There’s no way of knowing for sure, but below is how I see things shaping up for next…

    Chad Pollitt/ Relevancein Content- 47 readers -
  • Not All Native Ad Networks Are Created Equal

    … Published 35 mins ago 35 Nearly every native ad (content recommendation) network promotes their ability to monetize your website, drive traffic and increase engagement with effective content recommendations. These recommendation networks can positively influence publishers and media professionals in two ways. First, it’s clear they can…

    Relevance- 14 readers -
  • Yahoo Recommends Gaining Steam Among Top Publishers

    … that while Yahoo is still a minor player compared to Outbrain and Taboola, it’s gaining traction among the top 1,000 sites indexed by Alexa. You can see that while overall, Yahoo Recommends has a 1.5 percent market share in the content recommendation space, their highest penetration comes at the top. CNet, Business Insider, The Verge and CBS News are some…

    Justin Lafferty/ Inside Facebook- 21 readers -
  • 4 Reasons Why Content Personalization Is Effective

    … millions of personal content recommendations and the evidence now shows an increase of 20-30 percent in conversion rates, all on existing traffic and content. Behind these numbers, there are several reasons as to why this works so effectively. Here are four of them – one for the marketer and three for the online visitor. 1.) For the marketer…

    Asaf Rothem/ Relevancein Content- 11 readers -
  • Conversion Assist Tools: Help Your Audience Dig Deeper

    … Content Marketing, Owned Media Published 1 min ago | By: Dan Moyle Putting your content to work – Increasing online conversion with no-touch personalization After almost four years of publishing articles, I’ve accumulated quite a library of content at AmeriFirst Home Mortgage.Whether it’s one article per day or 5, the accumulated efforts…

    Dan Moyle/ Relevancein Content- 10 readers -
  • You Might Also Be Interested In…

    … and, let’s be honest, possible scandal are hard to ignore—and that’s exactly how both advertisers and publishers like it. The Horsepower in a Recommendation Engine Recommendation engines are prolific; even if you never knew the name, you knew the game. Designed to entice readers and engage visitors—be it deeper into the site’s existing content…

    Thad Langford/ Adknowledge Blog- 9 readers -
  • You Might Also Be Interested In…

    … and, let’s be honest, possible scandal are hard to ignore—and that’s exactly how both advertisers and publishers like it. The Horsepower in a Recommendation Engine Recommendation engines are prolific; even if you never knew the name, you knew the game. Designed to entice readers and engage visitors—be it deeper into the site’s existing content…

    Thad Langford/ Adknowledge Blog- 3 readers -
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