Content Selling

  • How Should Content Marketing Impact Your Selling?

    … means: Content Selling helps sales discover, deliver, and track the effectiveness of messages that advance sales engagements. Daniel Chalef, KnowledgeTree Sales teams can take advantage of the trend of content selling. Marketing can absolutely enable sales with the lessons they’ve learned through Content Marketing – as seen in this infographic from KnowledgeTree, Content Marketing, Meet Content Selling. © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin Content How To's- 8 readers -
  • How Content Completes The Sales Cycle

    … before ever connecting with a sales rep. With this in mind, businesses need to arm consumers with the right content at the right time, to help them make the best possible purchasing decisions. Businesses need to be content marketing and they need to be content selling. The new scenario is a content ecosystem, in which both sales and marketing…

    Visual.lyin Content How To's- 21 readers -