Content Seo

    • Ask Yoast case study: SEO of a mom blog

      SEO can be a rather complicated and abstract thing. What exactly do we mean by increasing keyword density? How do you start with improving the structure of a site? That’s why I’m going to write a series of Ask Yoast case studies. In these case studies, I’ll take a look at a specific site (the owner knows about it of course :-)), and I’ll give some SEO advice.

      Marieke Van De Rakt/ Yoastin SEO- 20 readers -
    • Creating Content for a Mobile-First World: Tips & Tricks

      In 2016, Google started placing higher priority on mobile searches and using this information in their rankings. This switch to a “mobile first” model means you need to be more viewable and optimized for smartphones and tablets than ever before. While simply switching to a responsive design is a good start, you need to make sure your site is truly mobile optimized to get the best results.

      UpCity Daily Tipsin Content- 15 readers -
    • Ask Yoast case study: SEO of an online shop

      SEO can be really complicated! How do you start with improving the structure of a site? How do you write amazing and SEO-friendly articles? To help all of you with your SEO strategy, I’m writing a series of Ask Yoast case studies. In these case studies, I’ll take a look at a specific site (the owner knows about it of course :-)), and I’ll give some SEO advice.

      Marieke Van De Rakt/ Yoastin SEO- 17 readers -
  • Transition words and SEO

    … articles: content that people actually like to read! And, on top of that, write readable articles! Always make sure that your articles are nice and easy to read. That’s why transition words are important: to make sure that your articles are a great read. When you’ve managed to do that, start optimizing your post to make it findable as well, without making any concessions to either the originality of your content, or the readability of your post. Good luck! Read more: ‘SEO copywriting: the ultimate guide’ » …

    Marieke Van De Rakt/ Yoastin SEO- 14 readers -
  • How to get local reviews and ratings

    … in showing that your reviews are indeed genuine. Make sure your customers find your shop! Optimize your site with our Local SEO plugin and show you opening hours, locations, map and much more! » Buy now » Info Ask your customers for a review in person It’s really that simple: ask your customers for a review. Yelp may advise against this, Google promotes…

    Michiel Heijmans/ Yoastin How To's- 13 readers -
  • What is cornerstone content?

    … Cornerstone content pieces are those articles on your website you’re most proud of. They reflect your business, communicate your mission and are extremely well written. These are the articles you would like to rank high in the search engines. Cornerstone articles are usually explainers; these articles combine insights from different blog posts…

    Marieke Van De Rakt/ Yoastin Content- 15 readers -
  • Ask Yoast: Too many links in navigation menu?

    … Doing your internal linking well has quite a few SEO benefits. Connecting related posts with each other lets Google know that you’ve created content on various aspects of a certain topic. This can make you a stronger candidate to rank for that topic. But, can internal links also be detrimental to your site? Is it possible to create too many…

    Joost De Valk/ Yoast- 13 readers -
  • Analyzing your audience: a how-to

    … To write appealing text for your audience, you need to know them. Who are those people that read your stories? Who are the people that search for the terms you want to be found for? Where do they come from? How old are they? What are they interested in? And how will you be able to reach those people again? In this post I’ll help you with analyzing…

    Marieke Van De Rakt/ Yoastin How To's- 13 readers -
  • Contact page examples: What makes a great contact page?

    … the form. Make sure your customers find your shop! Optimize your site with our Local SEO plugin and show you opening hours, locations, map and much more! » Buy now » Info Multiple locations If you have multiple locations, list all address details (NAP plus email) for every one of those locations. But please make sure to highlight your headquarters…

    Michiel Heijmans/ Yoastin Social- 15 readers -
  • SEO basics: How to optimize a blog post?

    … Content writing should be a key element of every SEO strategy. How do you make sure your blog posts have the highest chance to rank well in Google? What are the successive steps you’ll need to take? In this post, I’ll take you back to the very basics of SEO. How do you optimize a blog post? Find that keyword The very first step of every content…

    Marieke Van De Rakt/ Yoastin SEO Content How To's- 17 readers -
  • Ask Yoast: noindex posts that need an update?

    … the Disallow directive). So what you should probably do, if you really think that something is low-quality content, is noindex the page itself for now. So not in the robots.txt, but with a meta tag that you can set in the advanced tab of Yoast SEO and then, you should rework them. But if it’s reasonably quality content and you just want to make it better…

    Joost De Valk/ Yoast- 12 readers -
  • Does readability rank?

    …) this appears to be true. At Yoast however, we really believe in the value of readable texts for SEO. In this post, I’ll explain the importance of writing readable content for SEO. Also, I’ll give some tips to make sure your text remains readable. Hummingbird and readability After the Hummingbird update, Google became a lot better at recognizing…

    Marieke Van De Rakt/ Yoast- 13 readers -
  • Local ranking factors that help your local business’ SEO

    … mentioned on your website and not just in your footer at your address details!</p> <p class="readmore"><a title="Tips for your local content strategy" data-prefix="Read more" href="https://yoast.com/tips-local-seo-content-strategy/">Read more: ‘Tips for your local content strategy’ »</a></p> <h2>One more thing…

    Michiel Heijmans/ Yoastin SEO- 14 readers -
  • Ask Yoast: do off-topic comments hurt SEO?

    … If you own a blog, you have to deal with the opinions, questions, and feedback from your blog’s visitors. Mostly you receive comments related to your post, but sometimes you might receive off-topic comments. How do you respond properly? And, more importantly, do off-topic comments on your blog post hurt your SEO? In this Ask Yoast we’ll explain…

    Joost De Valk/ Yoastin SEO- 14 readers -
  • Ask Yoast: duplicate content issues on my shop?

    … If you own an eCommerce site, you might wonder how to optimize your category pages and your product pages. Could you have the same content on your category page and your product pages? If you have the same content on multiple pages of your website, would Google know what to rank first? Or would it cause duplicate content issues? This Ask Yoast…

    Joost De Valk/ Yoastin Content- 11 readers -
  • SEO copywriting and writing for sales

    …, this is important too. That’s what actually pays the bills. But more importantly (at least for SEO addicts like me), a sales perspective is a very useful SEO strategy. Want to outrank your competitor and get more sales? Read our Shop SEO eBook! » $ 25€ 25 - Buy now » Info What does your audience need? Sales copy should be addressing the needs of the audience…

    Marieke Van De Rakt/ Yoastin SEO- 18 readers -
  • Ask Yoast: stop words in your focus keyword?

    … of ranking there. What you could do though, if you’re writing about travel/hotels and you’re not ranking that well, is write about stuff related to that. Ask yourself: “What do I need to know when I’m traveling there? Or, what sort of keywords could I be searching for when I’m traveling there?” Look at all that stuff, create really unique and original…

    Joost De Valk/ Yoast- 9 readers -
  • Is my website over-optimized?

    … about pink ballet shoes if every sentence contains the keyword [pink ballet shoes]. Even people who are genuinely interested in pink ballet shoes will get annoyed. Consequences of over-optimization Google’s Panda update aimed at all those sites with over-optimized content. If you are taking the optimization of your content a little bit too far, you…

    Marieke Van De Rakt/ Yoastin SEO- 14 readers -
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