Content Types

  • 72 Content Types you have to know about

    There is a lot of content out there. Especially on the web. I would even argue there is too much content out there. And we are all adding to it. Sometimes even without realising we are adding so much to the pile of content already existing. As with many things, it’s always a good thing to realise what exactly we are doing. That starts with understanding what different content types are.

    Bas Van Den Beld/ State of Digital- 8 readers -
  • How to Mix Up Your Content Marketing

    … I enjoyed this infographic from JBH and the story and imagery it produces as you think about content. 77% of marketers now utilize content marketing Tweet This! and 69% of brands create more content than they did a year ago Tweet This!. And just as everyone has a taste for their favorite cocktail, it’s important to remember that your audience…

    Douglas Karr/ Marketing Technology Blogin Content How To's- 15 readers -
  • The Periodic Table of Content Marketing

    … Just a decade ago, content marketing seemed so much simpler, didn’t it? An article with an image did wonders and could be used in a direct mail piece of posted on the company website. Fast forward and it’s becoming quite a complex space. This visualization of the content marketing space as a Periodic table, is quite ingenious. It was produced…

    Douglas Karr/ Marketing Technology Blogin Content- 36 readers -
  • For Brevity’s Sake: In Defense of Short Content

    … trend in content marketing will be the need for content marketers to keep it brief. And while Neil Patel’s old landing page for Crazy Egg rang in at 1,209 words, his new variation is less than 250. And what about other content types? The ideal YouTube video tops out at three minutes, but TED Talks ramp WAAAAY up to 18. Podcasts can go even longer…

    Joel Klettke/ iAcquirein Content- 19 readers -