Content & Copywriting

  • 10 Exciting Content Marketing Trends for 2017

    Content marketing has gained notoriety in the online marketing world over the last several years, and there’s no sign of it slowing down in 2017 and beyond. Right now, content marketing leaders see nearly 8x more traffic than non-leaders, and content marketing costs 62% less than outbound marketing.

    Growmap- 10 readers -
  • The Importance of Social Proof Content to Marketers

    … As marketers, we like to think we create all the impact. But we live in a world where users increasingly focus on social intentions, content, and comments from their peers. Social influence has to be an essential part of any marketing effort because app users and site visitors now expect to see social proof in place. In fact, social proof…

    Christopher Jan Benitez/ Growmap- 9 readers -
  • 7 SEO Copywriting Tips for Stellar Content

    … question to answer. It is a good idea to ensure that all of the content you produce is gauged at a tenth-grade reading level. The content has to have flow, purpose, and relevant information that has value. At the same time, you must also select a comfortable vocabulary for the audience. SEO Copywriting Tips Conclusion The more informative…

    Growmap- 24 readers -
  • Why No One Is Paying Attention To Your PowerPoint Templates

    … Have you ever been giving a presentation to a room full of people, only to look up midway and notice that nobody is paying attention to you or your PowerPoint template? Perhaps the reason is that your public speaking skills aren’t at an all-time high, but another possibility could be that the PowerPoint template you are using in your presentation…

    Growmap- 7 readers -
  • Four Ideas to Start Monetizing Your Blog

    … things that you would consider “offline” and having nothing to do with blogging. Then, after you have made your list is when you may cross off items that you don’t want to include. Also, that is the time to consider what items from the “offline” category fit within the money-making approach of blogging! Tip from Gail @GrowMap: Use @Trello when…

    Deborah Anderson/ Growmap- 11 readers -
  • An In-depth Guide to Business Content Marketing

    Business Content Marketing is a process of engaging the audience through various mediums such as a blog, podcast, videos, infographics, e-books, white papers, pictures, and case studies to retain existing customers and attract new prospects. Over the past few years, online marketing trends have continuously been changing, which is why businesses are forced to adopt intelligent ...

    Growmap- 21 readers -
  • Yes, You Can Improve Your Copywriting

    … for producing the most usable and interesting content. Her are some examples, inspired/adapted from CopyHackers.com. While there, check out the exceptional “The Ultimate Guide to No-Pain Copywriting.” Sound authentic, not forced. Avoid obviously forced humor. Keep headlines tonal and follow with plain, supporting content. Sometimes being…

    Deborah Anderson/ Growmap- 9 readers -
  • 46 Experts Secret Tips For Creating Addictive Content [INFOGRAPHIC]

    … 46 Experts Secret Tips For Creating Addictive Content [INFOGRAPHIC] February 5, 2016 By Nadya Khoja Leave a Comment Creating highly engaging and shareable content is no easy task. In order for your blog posts to generate shares and traffic, they need to captivate your audience’s attention. How can you ensure that the research you conduct…

    Growmapin Content- 23 readers -
  • Metrics Roundup: All You Want to Know

    … recommend. This post is a round-up of the best content I’ve found, starting with the basics and moving on to the most complex implementations. What Are Metrics and How Do We Measure Them? What are Metrics and Are They the Same as KPIs? Dominate Your Competition Using Metrics: Here�s How Key Performance Indicators (KPIs) 25 KPIs Every…

    Gail Gardner/ Growmap- 19 readers -
  • 5 Essential Infographic Design Tips For Content Marketers

    … are expected to see an increase of 5% in demand and search. There is no doubt that more and more marketers are jumping on the infographic bandwagon. The issue that seems to be of concern to many content marketers is: a lack of funds for contracting experienced graphic designers a lack of time and expertise when it comes to the creation…

    Growmapin Content- 14 readers -
  • Introducing AtomicWriter: Your New Intelligent Editing Writing Tool

    … Trends in content marketing are putting an emphasis on producing engaging content over other methods of measuring success. In fact, a recent survey by the Content Marketing Institute revealed that 50% of participants believe producing engaging content is one of the key challenges for B2C marketers in North America. Great writing, proven time…

    Gail Gardner/ Growmapin Social- 22 readers -
  • How to Use SEO To Increase SmallBiz Earnings

    … is SEO? Search Engine Optimization, or SEO, is the art and science of creating online content that attracts both the reader and the search engines. SEO is the science of convincing the search engines that your website is the most relevant one for your searcher’s needs. If you conduct a simple online search for a key word or phrase, your search…

    Dana Davis/ Growmapin SEO How To's- 23 readers -
  • 4 Content Marketing Lessons You Can Learn from a Local Mustang Dealer

    … Mustang dealer, eh?) and regularly adds great content to its blog and other social channels. Provide Content That Truly Adds Value Thanks to the Internet, many folks call themselves do-it-yourselfers these days. Understanding that many of its customers fall into this category, the crew at CJ Pony Parts regularly releases a steady stream of great…

    Growmapin Content- 13 readers -
  • 10 Content Marketing Ideas for 2015 You Can Implement Right Now

    … What do you think skilled content marketers should know to improve their business productivity in this cutthroat marketplace? By skilled content marketers, I mean someone who holds significant expertise in using the latest resources and tools along with the customary marketing programs to boost their business revenue amidst this tough competition…

    Growmapin Content- 16 readers -
  • How to Reach More of Your Target Market By Repurposing Your Content

    …Multiple Uses For The Same Content = Repurposing Your Content We all want to get the most “bang for our buck”, right? Well that also holds true for getting the most out of our valuable content. We all know that “content is king” and you are the queen of your content with the authority to delegate that content to various mediums of communication…

    Growmapin Content How To's- 19 readers -
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