Content With Personality

  • Making B2B Content Fun to Create, Read and Share

    … content is now the primary “salesperson” for two-thirds of the relationship. But, if our content is devoid of emotion and personality, we will look and sound like all the other vendors, won’t we? In that case, you better have a damn good salesperson. Another important reality is that millennials are often doing the research, consuming our content…

    Relevancein Content- 11 readers -
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