Contextual Data

  • How Hyperlocal Mobile Advertising Changes Everything

    … of the types of contextual targeting data that can be used for hyperlocal advertising. It should be noted, however, that contextual data can also be used for the purpose of extracting insights about audiences from broader mobile campaigns. What's Next For Hyperlocal Advertising? As technology matures, you can safely assume that the volume of information…

    Ratko Vidakovic/ Marketing Landin Display Mobile How To's- 31 readers -
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