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First written March 2008. Last Updated December 2017. This is a really old post. I wrote it jammed into a narrow seat on a plane in 2008. I’m trying to keep it somewhat up to date, but I can only do so much, so it’s now down to 54 or so. I did laugh when I saw the mentions of MySpace and Yahoo! Answers. Digital marketing is about lots of little things, not one big one.
… done, you become an empath and that your documented personas help to bring others into the same story. The post 6 Ways to Build Blockbuster-worthy Marketing Personas appeared first on Portent. …
… it or not, you’re a content marketer: Content is your product. But no one notices it. No one consumes it. So you’re a frustrated content marketer (as am I). What’s going on? There are plenty of interested people out there. You create good stuff. You have a distribution problem. You lack the network to distribute your product to the people who want it. So…