Conversion Goals

  • Optimize Your Sales Funnel: The Top, Middle & Bottom-Line

    … of follow-up efforts that are tightly woven to the customer’s choices with your business so far. It’s far too easy to let nurturing and relationship building fall to the side in favor of more leads and more traffic. But today’s customers crave personalization, support and rapport with brands, and actively seek them out to integrate them…

    The Daily Eggin Content- 19 readers -
  • Conversion Goal? It Depends on Your Business Model

    … on their home page distracts visitors from this goal. Notice that the first thing they present you with is the opportunity to subscribe. And in the navigation panel, “Subscribe” stands out in gold. A secondary goal is to get you to consumer their content. So the rest of the page has links to their articles. Well done, NatGeo. Micro conversions and macro…

    Kathryn Aragon/ The Daily Egg- 20 readers -