Conversions

    • 10 Digital Media and Marketing Predictions for 2017

      2016 has been a year of shifts in social media, technology and digital marketing. Influencer marketing went mainstream, the internet became all about video and every digital marketer is looking for a way to connect business outcomes to their social media efforts. So what’s in store for 2017? We queried a panel of digital marketing and technology experts about their predicti ...

      AllTwitterin Google Facebook Twitter- 22 readers -
    • 6 Ways Data Can Boost Your Social Media Marketing

      After a decade of attempting to connect with customers and prove return on investment, brands are still struggling to achieve success with social media marketing and engagement. What does success look like? For most marketers, success includes anything from raising brand awareness and thought leadership to lead generation.

      AllFacebookin Social Facebook Twitter- 36 readers -
    • The Content Marketer’s Guide to Lead Generation

      According to Forbes, 93 percent of B2B marketers claim content marketing drives more leads than traditional marketing. Why? Because content gives marketers the opportunity to have a voice and help their potential customers solve pressing issues. However, simply publishing an insightful blog post isn’t enough to generate leads or revenue.

      Jordan Teicher/ The Content Strategistin Content- 14 readers -
  • Is Personalization the New Buzz for 2017? (Infographic)

    … On social media, there are core metrics marketers are well aware of, from simple clicks to more complex conversion data. However, raw data isn’t enough to power social campaigns anymore; users and potential customers want a better experience. An infographic from real-time marketing software provider Signal examines potential trends for 2017…

    AllTwitter- 10 readers -
  • 7 Tips To Create Call-To-Action Buttons That Get Clicked

    … be signing up for your newsletter, trying your product in a free trial, or making a purchase. CTA buttons can take on different shapes depending on the style of your website and the goals of the page in question. But all CTA buttons have one thing in common – they’re here to get your visitors clicking and completing a conversion on your page. Here are 7…

    Rise to the Top- 45 readers -
  • More Than 1 Billion People See Facebook Audience Network Ads Each Month

    …: For many advertisers, extending Facebook campaigns to Audience Network can lead to a more efficient overall campaign. On average, these advertisers see a 12 percent increase in conversions for website campaigns and a 17 percent increase in installs for mobile application campaigns. Visa is one such company—it successfully promoted awareness…

    David Cohen/ AllFacebookin Social- 12 readers -
  • 7 Ways to Effectively Brand and Advertise Your Online Course

    … and developing reports on demographics, conversion rates, bounce rates, etc. This will help improve your approach moving forward. Maximize your online courses with compelling branding: There’s no such “if you build it, they will come” sales strategy for small brands. Until you’re on the same level as brands like Apple, Coca-Cola and Nike, you won’t…

    AllTwitterin Social Facebook Twitter YouTube- 10 readers -
  • 8 Tips for Making this Your Best Year Yet for Amazon FBA Sales

    … Stephen Smotherman truly is a success story worth following. You’ve probably seen his guest posts (#1 and #2) on the Marketing Words blog before. I’ve invited him back once again to answer some questions and provide you with a bucket load of solid info to take you into the new year. Welcome Stephen! STEPHEN: Thanks, Karon, for asking me to do…

    Karon Thackston/ Marketing Words Blog- 18 readers -
  • Success Stories From Twitter’s Front Lines

    … of people who frequent fast-food restaurants, who spend money at competing QSRs and who buy ready-made breakfast items. Interestingly, product-focused content significantly outperformed celebrity content. Moreover, tweets depicting breakfast items generated an engagement rate six times higher than ads on other media platforms that showcased the same…

    AllTwitterin Twitter- 15 readers -
  • How You Can Use Genuine Product Reviews to Market Your Business

    … with industry influencers and bloggers: There’s nothing wrong with on-site reviews, but the real value is found in reviews that are posted on third-party websites. Aside from basic industry review sites–or big ecommerce platforms like Amazon–you should be targeting industry influencers. This includes bloggers and social media personalities. Take…

    AllFacebookin Social Facebook How To's- 16 readers -
  • Clarity Attacks Buzzwordsmithiness On Contact

    … inject are Results, Reputation, Rankings, Visitors, Authority, Leads, Followers, Revenue, Downloads, Engagement, Sign-Ups, ROI, Prospects, Conversions, Readership, Usage, Viewers, Upsells, Fans, Performance, Sales, Retention, Registrations, Profit, Awareness, and Demand. Of course, I could bloviate about our proven, patent-pending process…

    Douglas Karr/ Marketing Technology Blogin Social- 14 readers -
  • How and Why Referral Marketing Works (Infographic)

    … Even before the advent of social media, word of mouth was well documented as the most effective form of marketing. This remains true in the digital world, and many social media users place their trust in recommendations from friends and family. It’s also a big reason why influencer marketing has become a mainstream practice for marketers across…

    Inside Facebookin How To's- 11 readers -
  • When It Comes to Facebook Posts, Size Matters

    … the people a person interacts with most) could appear higher in a person’s feed. Keywee recently analyzed more than 230,000 organic posts from over 300 publishers and found evidence indicating that the amount of text in a Facebook post is in fact impacting how it is prioritized in News Feed, as well as its organic reach. This came on the heels…

    AllFacebookin Social SEO Facebook- 14 readers -
  • Mobile Devices Driving Longer Holiday Shopping Season

    …, particularly when it comes to pre-purchase research. However as much as Cyber Monday is expanding, there’s a broader trend toward a much longer sale period. According to trend data, traffic and conversions in 2015 were highest from Nov. 23 through Dec. 14, and with longer marketing campaigns, 2016 is likely to show similar trends with regard to expanded…

    AllFacebook- 11 readers -
  • Influencer Marketing: The End of Bad Ads

    …, while branded content disseminated by large brands has increased by 78 percent, engagement with that same content has decreased by 60 percent. In 2016, it’s less the medium than the message and its source–inauthentic content hawked by institutional brands isn’t fooling anyone. At H Influencer Collective, we saw firsthand the power of influencer…

    AllFacebookin Twitter- 18 readers -
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