Cool Media

Herbert Marshall McLuhan, CC (July 21, 1911 – December 31, 1980) was a Canadian philosopher of communication theory and a public intellectual. His work is viewed as one of the cornerstones of the study of media theory, as well as having practical applications in the advertising and television industries.McLuhan is known for coining the expressions the medium is the message and the global village, and for predicting the World Wide Web almost thirty years before it was invented. Although he was a fixture in media discourse in the late 1960s, his influence began to wane in the early 1970s. In the years after his death, he continued to be a controversial figure in academic circles.
Posts about Cool Media
  • The Next Stage of Mobile Quickening: Links Get Intelligent

    … link. 6. Friend does NOT have Branch’s app installed, so is linked to the Branch app download landing page in the iTunes store. **THIS IS FRICTION POINT #1. In an ideal world, a potential customer should not have to go through the Apple app store just to view a cool media object that’s been shared (this wouldn’t happen on the web). ** 7. Friend…

    John Battelle's Search Blogin Mobile Facebook- 7 readers -
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