Copywriting

  • #15: How to Use Pinterest to Increase Traffic and Grow Your List with Melanie Duncan

    … On this episode of the Online Marketing Made Easy Podcast, I interviewed Melanie Duncan, the creator of the extremely popular online training program, Power of Pinning. Melanie is also the owner of Luxury Monograms and CustomGreekThreads, both online businesses for physical products. So she has a great mix of experience and knowledge using Pinterest to […] The post #15: How to Use Pinterest to Increase Traffic and Grow Your List with Melanie Duncan appeared first on Amy Porterfield | Online Marketing Expert. …

    Amy Porterfieldin Social EMail Content How To's- 12 readers -
  • Is it email marketing or SPAM in a fancy package?

    …. But if you’re using drip email for a fishing – or phishing – expedition and you’re sending unsolicited email, this technique is incredibly annoying, not to mention illegal. Let’s break down a real-life example and why it’s so offensive. Drip email round one – May 30 Subject line: What if Lush Digital Media never had to write a (high quality) blog post…

    Sarah Mitchell/ Lush Digitalin Social EMail Content- 9 readers -
  • This will shock you! (Why clickbait headlines work)

    … lessons back in journalism school that taught us how to create catchy titles. It’s a proper copywriting skill. Without intriguing headlines that capture attention in a split second, the audience simply wouldn’t read on. The difference is news headlines (usually) have factual content and substance to back them up. If you’re interested, Columbia…

    Lush Digitalin Content Blogging- 13 readers -
  • Copywriting: Get your brand’s tone of voice right

    … you structure your sentences — all of these copywriting decisions make up your tone of voice. Why tone of voice matters to your brand Tone of voice matters because it tells your audience who you are, what kind of brand you are, and what kind of relationship you want with your customers (your audience). If you’re a cooler brand, for example…

    Lush Digital- 12 readers -
  • Are you making demands with your content marketing?

    … Have you ever met a person who improves the energy in a room just by walking through the door? They’re the people you want to be near – the folks you lean a little closer to so you don’t miss a word. Invariably, they pull from a deep well of charisma to make everyone around them feel included. They command your attention and you willingly give…

    Sarah Mitchell/ Lush Digitalin Social EMail Content- 13 readers -
  • How to write attention-grabbing headlines

    …, in the digital world, using intuition isn’t enough. These days, if you want people to find your content online, you need science. How to write a good headline for online content Whether you’re a reporter working online or a professional copywriting service, it’s important to understand that headlines for content published on the internet need…

    Lush Digitalin SEO Content How To's- 13 readers -
  • 8 Tips For Fast and Efficient Content Writing

    … The demands on content developers are relentless. Just as you meet one deadline, another one looms. Not only do you need to create and tap an endless stream of ideas, you must be able to quickly translate those ideas into impactful blog posts, articles, email messages, newsletters, ebooks, infographics, etc. (And then quickly summarize them…

    Movable Ink Blogin Content- 18 readers -
  • It’s ‘We Love the Writer’ Week on Copyblogger

    … be perfect for you. You can drop your email address here and we’ll get you all the details very shortly. On Tuesday, Jerod Morris talked about why smart writers think about writing copy and not just text. (This applies even for those who don’t think of themselves as copywriters.) On Wednesday, Stefanie Flaxman continued the conversation…

    Sonia Simone/ Copybloggerin Content- 11 readers -
  • A Big Week at Copyblogger

    … Thursday announcement. On Monday, the editorial team revealed some of their “pet peeves” around content and writing. It’s always fun to gripe a little, but I also thought it would be interesting to explore what those peeves said about our values, as individuals and as a company. On Tuesday, Beth Hayden let us know how she came to love writing sales…

    Sonia Simone/ Copybloggerin Content- 13 readers -
  • The ‘Pulp Fiction’ Technique for Engaging and Persuasive Content

    … was nominated for seven Oscars, including Best Picture. Tarantino and his co-writer Roger Avary won for Best Original Screenplay, which is truly the foundation of an exceptional film. Despite the groundbreaking inventiveness, Pulp Fiction also expertly uses a common writing technique that grabs attention right from the beginning, and magnetically holds…

    Brian Clark/ Copybloggerin Content- 15 readers -
  • 3 Tips on High-Conversion Copy from a Sales Page Specialist

    … (which you do), a sales page will drive more positive results for your business. Unfortunately, writing sales pages has gotten a bit of a bad rap. Some people get wildly anxious when they sit down to write one. Or worse, they fill their sales pages with rambling copy that doesn’t persuade anyone to buy. These days, I’ve developed a specialty…

    Beth Hayden/ Copyblogger- 13 readers -
  • Ray Edwards Copywriter Interview – How to Write Copy That Sells

    … The Step-By-Step System for More Sales, To More Customers, More Often When asked who impresses me most in selling and persuasion… I don’t mention a great statesman or politician or business leader or even a top sale closer… No, for me, the greatest salespeople are the writers of persuasive sales copy! One such person is Ray Edwards. Lets face…

    How To Make Money Onlinein How To's- 12 readers -
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