Copywriting And Conversion

  • Inside Firepole: What We Learned From Our Biggest Product Launch Yet

    … Last week, we closed the doors on the biggest launch we’ve ever done, for the biggest course we’ve ever put together: the Course Builder’s Laboratory. Now, you’ve probably seen a lot of these launches from the outside. And they look pretty simple: you receive an email (or several!) with an invite to a webinar or some free content, and then you…

    Firepole Marketing Blog- 10 readers -
  • 42 Ways To Scare Off Your Customers With Bad Website Design

    … their username and password, be sure to send it to them in an email. And when they return to your site, say “Enter the e-mail address you signed up with”, not “Enter username.” Give Your Website the Best Chance of Success We’ve covered a lot of bad website design traps in this post, from first impressions to your website content and conversions. If you…

    Firepole Marketing Blogin Social SEO- 32 readers -
  • Project ABC: The Evolution of A Business Idea

    … three common themes. #1 I did more thinking than doing. #2 I had no one to keep me accountable. #3 I didn’t make time for Speak for the Meek. After I saw my own list, I couldn’t bare to type in my own URL, let alone start to fix the monster of a project I had started. That weekend, I texted my friend Elena. Elena isn’t an entrepreneur or even…

    Firepole Marketing Blog- 8 readers -
  • CEI 088: Strategies for Micro Business with Tara Gentile

    … We are really excited about today’s podcast. Tara Gentile is tackling the difference between building the type of business that lets you do what you love, and a six or seven figure business. Tara defines a micro business as a business that’s run by one individual, who may or may not have a team of contractors who work in the business. She’s here…

    Steph Colbourn/ Firepole Marketing Blogin Twitter- 13 readers -
  • CEI 086: Kick-Ass Marketing Funnels with Todd Brown

    … of kings of taking prospects and turning them into excited customers with the use of a kick-ass marketing funnel. He really tells us how to do this by getting into our customer’s head and concentrating on our messaging. So let’s get into it! All you have to do is click the play button below. Podcast runtime: 22 min 48 seconds | Transcript Key Points…

    Steph Colbourn/ Firepole Marketing Blog- 19 readers -
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