Core Content

  • 5 Different Content Categories That Will Help You Increase Sales

    … different content categories that will help you increase sales. 1. Core content This is the information your customers need to know about your products and company before they’ll include you in their consideration set. Follow Marcus Sheridan‘s “They ask, you answer” approach. (Here’s a case study of how one article generated $2 million in sales.) Core…

    Heidi Cohen/ Heidi Cohenin Content- 15 readers -
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