Cornerstone Content

  • Cornerstone Content Defined in 60 Seconds [Animated Video]

    … material But what exactly is cornerstone content? Watch our short video for cornerstone content With help from our friends at The Draw Shop, we whipped up 12 definitions from our new Content Marketing Glossary into short, fun whiteboard animated videos. Here’s our video for the definition of cornerstone content: Animation by The Draw Shop…

    Demian Farnworth/ Copybloggerin Content- 18 readers -
  • Join the Copyblogger Team for Our First Content Challenge

    … you master each topic — and you put that information directly to use to grow your business. Challenge #1: Create your cornerstone content For the January 2016 challenge, we’re teaching you how to create powerful, audience-building cornerstone content for your website. The three recent articles below will help you understand what cornerstone…

    Pamela Wilson/ Copybloggerin Content- 18 readers -
  • A Practical Approach to Using Powerful Cornerstone Content on Your Site

    We’ve been talking about cornerstone content a lot lately. Not sure what cornerstone content is? Here’s a quick explanation: Website owners use cornerstone content to answer the fundamental questions their newest prospects have. Cornerstone pages are informative, instructive, and they help your prospects understand the foundational information needed to interact with your business.

    Pamela Wilson/ Copyblogger- 13 readers -