Corporate Video

    • 5 Reasons Every Startup Needs a Corporate Video

      Video is thriving. Fuelled by the rise of mobile search, online video has become a key means for people to satisfy both their information and entertainment needs. Video is widely expected to outpace written content in the near future. It will account for an estimated 70% of all consumer internet traffic by 2017. The importance of corporate video production therefore cannot be underestimated.

      Growmap- 15 readers -
    • 4 ways to convince budget holders to invest in video

      When I was growing up, if ever I wanted to borrow money from my parents to buy something, I had to prove to them why I needed it and how I would pay them back the money. I’d try and tell them that the new pair of trainers would guarantee to make me a better athlete and the new cricket bat would not only make me a better player but they would also reach a level of joy from watch ...

      Lush Digital- 6 readers -
  • How to avoid 4 common corporate video lighting mistakes

    … of trouble when you’re in a pressured situation and you have to film the interview right now, too). Evolution of professionalism Corporate filmmaking has evolved over the last 10 years from interviews looking like a news package to having a much more cinematic look to them. The release of the DSLR shooting video eight years ago has changed…

    Lush Digital- 7 readers -
  • How to Smash the Corporate Barriers That Kill Video Marketing Success

    … It's rare that a marketing department or agency doesn't encounter some kind of resistance to their video marketing efforts, but when that resistance is coming from high up in the corporate management chain, you will need all the tactics at your disposal to change opinions. Learning how to avoid the cultural pitfalls that are holding you, your…

    Carla Marshall/ ReelSEOin How To's- 8 readers -
  • 5 Ways Vimeo Beats YouTube for Video Marketing [Creator's Tip #145]

    Sometimes video marketers assume YouTube is the best site for all their video marketing efforts, but that's not necessarily true. Vimeo provides a lot of solid options that are not available on YouTube, making it a better choice depending on what's important to you and what your goals are for your video campaigns. If you want a little "YouTube vs.

    Carla Marshall/ ReelSEOin Social- 20 readers -
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