Cost Per View

  • A Complete Guide to Influencer Marketing

    … to work with a managed campaign company, I advise you to request performance guarantees (eCPM [enhanced cost per thousand impressions], CPV [cost per view], CPE [cost per engagement]) and approval rights on influencers and posts. Pros: Effective for one-off campaigns. Less management required from you. Good if you have no experience working…

    AllFacebookin Social Google SaaS- 37 readers -
  • Cost-per-View Bidding Option Available for Facebook Video Ads

    … All advertisers on Facebook now have the option of bidding on video ads on a cost-per-view basis, based on 10-second views. The social network began testing the new bidding option in June, and its global availability was announced in a Facebook Marketing Partners post. Facebook said in the Facebook Marketing Partners post that it still…

    David Cohen/ AllTwitterin Social Facebook- 15 readers -
Get the top posts daily into your mailbox!