Craig Rosenberg

  • Digital Relevance – Book Interview

    … Heidi Cohen Interviews Ardath Albee What’s your best piece of advice for readers looking to improve their marketing and why is it so important? Do the work to really know and understand your buyers, customers, end users – what they care about, need to accomplish and what influences them. Whether you call this persona development or buyer…

    Heidi Cohen/ Heidi Cohenin Content- 19 readers -
  • The Cause and Staggering Consequences of Data Issues

    … it’s inaccurate and a staggering 80% say they have risky phone contact records! Dirty data is the silent killer of marketing campaigns. It makes you look bad, depresses the impact of great content and offers, and can put your brand, reputation and domain at risk (or worse). Ignore this report and its implications for your business at your peril…

    Douglas Karr/ Marketing Technology Blog- 13 readers -
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