Creative Test

  • 4 Critical Tactics That Helped Facebook Advertisers Achieve Growth In Q3 2016

    …. Choose Video Thanks to continuous growth over the past year, video ads now constitute more than 50% of Nanigans gaming advertisers’ mobile ad spend. Video’s share of mobile spend is up 20% from the prior quarter, and up a whopping 101% from Q3 2015. Video ads have proven to be particularly effective at capturing high-value mobile game users…

    Nanigansin Social- 12 readers -
  • Playing to Win: 3 Scaling Strategies For Mobile Game Advertisers

    … strategy for mobile game companies who want to take their latest launch to the next level — or keep an older title relevant. Following these three steps will help you scale your mobile game advertising campaigns: 1. Power Up With Lookalike Audiences Delivering your ads to new people is less of a gamble if you hedge your bets with Lookalike Audiences…

    Nanigans- 11 readers -
  • Scoring A Twitter Touchdown: 4 Advertising Strategies For The Football Season

    … craft a Twitter ad campaign around football, make sure you follow these four important steps in order to score touchdown ads that drive revenue for your business: 1. Make Mobile A Top Priority Whether fans are viewing the game on a TV, laptop or mobile device, chances are there’s more than one device involved. Using a social channel to discuss plays…

    Nanigansin Twitter- 12 readers -
  • 4 Brands Driving Revenue With Refreshed Facebook Ad Creative

    … Ads is that you can share several images all in one ad unit. Smart advertisers can take this approach a step further by promoting the Carousel cards that are clicked on the most in their own independent ads. Not only does this strategy keep a campaign from going stale; it also ensures the effectiveness of new iterations. Slack colorfully…

    Nanigansin Social Facebook- 11 readers -
  • The Definitive Facebook Advertising Checklist for Beginners

    …This post was originally featured in Social Media Today.Advertising on Facebook–or any social media channel– can be a daunting task. Running relevant and impactful campaigns for your business involves tools and tactics, numerous ad types and best practices. With Facebook advertising beginners in mind, we’ve created the following checklist to help…

    Nanigansin Social Facebook- 11 readers -
  • How Can Online Advertisers Test Creative In Their Facebook Ads?

    … budget. How should you set up a creative test? There are four things to consider before you begin: Choose a performance metric that you’ll use to judge ad performance, like CPA or CTR. Also determine what your threshold for success will be. For example, you could consider a successful ad to be anything with a CTR above 0.050. Determine which…

    Nanigansin Social How To's- 67 readers -
Get the top posts daily into your mailbox!