Crisis Communications

Crisis communication is sometimes considered a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Communication scholars define crisis communication as "the perception of an unpredictable event that threatens important expectancies of stakeholders and can seriously impact an organization's performance and generate negative outcomes."Meaning is a socially constructed thing; because of this, the way that the stakeholders of an organization view an event (positively, neutrally, or negatively) is a major contributing factor to whether the event will become a crisis.
Posts about Crisis Communications
  • Brand Newsroom 130: How to communicate bad news well

    … What’s best practice when it comes to sharing bad or difficult news? What are the strategies to employ? Is honesty always the best policy? What do you do if you’re caught unawares by circumstance? Here are some key take-outs: People try to avoid making bad news public in case it does damage, but bad news will almost always find its way out…

    Lush Digitalin How To's- 18 readers -
  • Can PR Keep Up With The Future?

    … of them onto relevant screens or display panels with the wave of a hand or voice command.” Richard’s post focuses on the challenges in marketing and in creating content for this brave new world, but his concerns extend to the public relations industry. Are we ready for this? Imagine the challenges inherent in crisis communications and reputation…

    Allen Mireles/ Vocus Blogin Social Google- 16 readers -
  • 10 Ways to Improve Your Crisis Communications

    ….” – Diana Pisciotta PR expert Kevin Pollack has some excellent insights into messaging: Be transparent and proactive. Using the example of Rob Ford, in light of the video evidence it’s ridiculous that he didn’t acknowledge his behavior proactively. Messaging applies to social media as well. It’s quite easy to get caught up in spontaneity…

    Jim Dougherty/ Vocus Blogin Social Facebook Twitter- 20 readers -
  • Managing Reputation When Everything Leaks

    …-standing part of crisis communications. Own what you did in a factual manner, take responsibility, and clean it up. Facebook recently had to do this with its A/B test issue. While people were not necessarily happy with the company, Facebook owned its actions and pointed to its user policy. More than anything, a crisis is usually the result…

    Geoff Livingston/ Vocus Blogin Social Facebook- 19 readers -
  • 3 Questions to Ask to Prepare Yourself for a PR Crisis

    … and further refine and establish your story. Maybe, too, you’ll be able to take a short pause from your branded story and support that dog shelter you still love so very much. Want to know more about crisis communications? Get advice from Judy Smith, the inspiration for the hit show “Scandal,” here! Images: Dan Goodwin, Steven Depolo, Pascal, Andrea (Creative Commons) …

    Erin Feldman/ Vocus Blog- 15 readers -
  • How to Survive a Social Media Crisis

    …. If their displeasure gains a following and momentum, a social media storm or crisis is imminent. Brands should prepare for social media crises by doing the following: Think about the possible reactions and consequences of a campaign. Decide on responses to negative feedback and consider using a cross-channel approach (i.e., respond with short messages…

    Erin Feldman/ Vocus Blogin Social How To's- 3 readers -
  • Where Does Social Fit In Crisis Communications Planning?

    … “You need to be prepared for today’s media culture, in which a tweet can become newsworthy and a news interview can become tweet-worthy.” – Brad Phillips of Phillips Media Relations, a.k.a Mr Media Training Crisis communications planning continues to serve a critical role in corporate and organizational communications. Where does social fit…

    Allen Mireles/ Vocus Blog- 14 readers -
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