Cross Channel Promotion

  • REI’s Ingenious Black Friday #OptOutside Ploy (and What You Can Take Away From It)

    … an outsider infer the underlying message from your hashtag, or is it just a silly acronym? If you can strike a nerve and follow it up with a meaningful message, you can do more than just sell goods; you can spark an entire movement. 3. Promotion Across All Channels With hashtag marketing comes promotion across all social media channels. Hashtags…

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