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The importance of individual location pages continues to grow for all franchise and multi-unit businesses. In my last article, I discussed the details of why and how ranking matters for long-term visibility and success. There is a natural extension between local listing management and SEO service offerings that can be leveraged to grow existing clients.
…. Accepting Posts from People You Don't Know. Don't risk your reputation by accepting a guest post from an unknown source. Get to know your contributors first. Using Excessive Link Exchanges. Creating partner pages solely for the use of cross-linking is a bad idea. Also, avoid relationships solely based on a linking partnership. Buying or Selling…
… videos App download interstitials Irrelevant cross-linking Slow loading pages Responsive or adaptive? It doesn’t matter if you’re responsive or adaptive (or a hybrid of both), though Google in the past has recommended responsive design, with a preference for a single URL structure. Forrester analyst Peter Sheldon has observed that mobile…
by Jayson DeMers A variety of factors impact how well a page ranks in search engines, including quality of content, page meta descriptions, and the URL name. But for a busy professional, keeping up with algorithms and making sure every page on a business website is optimized can be complicated. In light of the results of recent Google search ranking correlation studies conduc ...